Abélà® by Scents of Africa
Established:
2016
By:
Deola 'ABELA' Paul-Iyang
Àbélà®,owned by Abela World Limited, Nigeria, embodies a creative journey that celebrates the essence of Africa through scent and storytelling. Abela encapsulates the African dream, heritage, and creative spirit, providing a distinctive experience that captures the rich narrative of African culture.
BUSINESS
STORY
"Every creation becomes a narrative – a story of nature, African culture, human experiences, and the emotions that color our daily lives".
The Àbélà® brand was born in the home of its founder, Deola “Abela” Paul-Inyang a trained artistic perfumer-creator and educator; inspired by her emotive connection to scents.
She desired to curate her African culture through scents and the art of story-telling; delivering a sensational, deep & intuitive experience of culture, art & olfaction. In Yoruba, the language of Western Nigerian origin, Àbélà® means “candle”.
Products & Offerings
Àbélà® offers an array of conceptual art fragrance products for home and personal care. Visit the ATBB Online Store or Download the Rustic African Collection catalogue to uncover the fragrances.